HubSpot vs Twentyhq
Self-hosted for $4/mo on hetzner CAX11, versus $15-$1500/user/mo on HubSpot.
Side-by-side
| HubSpot | Twentyhq (self-hosted) | |
|---|---|---|
| Pricing model | $15-$1500/user/mo | $4.13/mo flat (any team size) |
| Hosting | HubSpot's servers | Your VPS (hetzner CAX11) |
| Data ownership | HubSpot controls the data | Your disk, your encryption |
| Source code | Closed | Open (NOASSERTION) |
| Customization | API + integrations only | Full source access; modify freely |
| Maintenance burden | Zero | Backups + updates (manual) |
| Health score (ossreplace) | — | 78 / 100 |
Why teams leave HubSpot
- Marketing Hub pricing scales with contact list
- Free CRM is a funnel into expensive paid tiers
- Workflow features paywalled to Pro+
- Cloud-only, vendor lock-in via integrations
Twentyhq answers this by: Twenty (CRM) + Mautic (marketing automation) replace the HubSpot bundle on a single VPS.
The cost math
Assumes 5-person team using HubSpot at the midpoint price ($757.5/user/mo).
| Period | HubSpot | Twentyhq on hetzner | You save |
|---|---|---|---|
| Monthly | $3787.5 | $4.13 | $3783.37 |
| Yearly | $45450 | $49.56 | $45400.44 |
| 3 years | $136,350 | $149 | $136,201 |
Deploy Twentyhq now
One-click deploys at the cheapest provider for this workload:
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Common questions
Is Twentyhq a good alternative to HubSpot?
Twentyhq is an open-source, self-hostable alternative to HubSpot with an ossreplace health score of 78/100 — a composite of project activity, maturity, community, security, and adoption. It runs on your own hetzner VPS from $4.13/mo with full source access under the NOASSERTION license, versus HubSpot's $15–1500/user/mo hosted plans.
How much cheaper is Twentyhq than HubSpot?
A 5-person team pays about $3787.5/mo on HubSpot. Self-hosting Twentyhq on hetzner CAX11 costs a flat $4.13/mo regardless of team size — roughly $136,201 less over three years (100% lower).
Is Twentyhq hard to self-host?
Twentyhq self-hosts on your own VPS. You handle the install, backups, and updates yourself in exchange for full data ownership and no per-seat fees.
Do you keep control of your data with Twentyhq vs HubSpot?
Yes. Because Twentyhq runs on your own server, the data lives on your disk under your encryption. With HubSpot, HubSpot controls the hosting, storage, and access.